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	<title>Triangle AMA</title>
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	<description>Triangle Chapter of the American Marketing Association</description>
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		<title>Calling Passionate Marketing, Communications Intern Applicants!</title>
		<link>http://www.triangleama.org/calling-passionate-marketing-communications-intern-applicants/</link>
		<comments>http://www.triangleama.org/calling-passionate-marketing-communications-intern-applicants/#comments</comments>
		<pubDate>Thu, 03 May 2012 14:23:35 +0000</pubDate>
		<dc:creator>Christina Motley</dc:creator>
				<category><![CDATA[networking]]></category>
		<category><![CDATA[News Release]]></category>
		<category><![CDATA[professional development]]></category>
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		<description><![CDATA[Looking for a summer marketing internship? Are you fun, passionate about marketing and communications and high-energy? Do you like to make things happen? Do you need to build your network? If so, we want to hear from you.  The Triangle chapter of the American Marketing Association wants a fun, passionate, high-energy student to work with [...]]]></description>
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		<title>An Insider&#8217;s View of Mobile Marketing</title>
		<link>http://www.triangleama.org/an-insiders-view-of-mobile-marketing/</link>
		<comments>http://www.triangleama.org/an-insiders-view-of-mobile-marketing/#comments</comments>
		<pubDate>Thu, 03 May 2012 14:12:01 +0000</pubDate>
		<dc:creator>Burch Gibson</dc:creator>
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		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[research]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1764</guid>
		<description><![CDATA[&#160; Doug Stovall, Senior Vice President of Sales and Client Services at Hipcricket, spoke at the Triangle AMA&#8217;s April 19, 2012 luncheon and shared his inside perspective on mobile marketing. Here&#8217;s an event recap. For background, Doug (@DOStovall) helped roll out the mobile signing pads that companies with delivery services such as Staples use to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Classroom to Real World &#8211;  A Personal Perspective on Marketing</title>
		<link>http://www.triangleama.org/classroom-to-real-world-a-personal-perspective-on-marketing/</link>
		<comments>http://www.triangleama.org/classroom-to-real-world-a-personal-perspective-on-marketing/#comments</comments>
		<pubDate>Mon, 23 Apr 2012 22:42:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[members]]></category>
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		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1744</guid>
		<description><![CDATA[What is marketing? In May, thousands of new faces will graduate college in the Triangle and enter the professional marketing world. Are they ready? They’ve learned all about the Four Ps and marketing ethics in class, have researched campaigns and wrote papers about large companies, maybe even created an overall marketing strategy for a small, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Inaugural Milestone Dinner Creates a Night to Remember</title>
		<link>http://www.triangleama.org/inaugural-milestone-dinner/</link>
		<comments>http://www.triangleama.org/inaugural-milestone-dinner/#comments</comments>
		<pubDate>Fri, 13 Apr 2012 14:57:23 +0000</pubDate>
		<dc:creator>Christina Motley</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[members]]></category>
		<category><![CDATA[News Release]]></category>
		<category><![CDATA[monthly recognition]]></category>
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		<category><![CDATA[volunteers]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1701</guid>
		<description><![CDATA[The Triangle AMA chapter has long been a catalyst within the local community and is now emerging as a national leader in the marketing community. &#160; The Triangle Chapter of the American Marketing Association (AMA) hosted its first-ever Milestone AMA Appreciation Dinner March 7 to honor past presidents for their leadership and thank loyal members who have [...]]]></description>
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		<title>AMA Spring Membership Drive</title>
		<link>http://www.triangleama.org/ama-spring-membership-drive/</link>
		<comments>http://www.triangleama.org/ama-spring-membership-drive/#comments</comments>
		<pubDate>Tue, 03 Apr 2012 19:08:41 +0000</pubDate>
		<dc:creator>mikeadams</dc:creator>
				<category><![CDATA[members]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1684</guid>
		<description><![CDATA[In honor of the AMA’s 75th anniversary, we will be running a special early-bird offer from April 9 &#8211; 30 to all chapter prospects. Once the early-bird offer ends, the regular campaign promotion will begin and run until June 24. Now is as good of a time to join as ever. The incentives to join are [...]]]></description>
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		<title>Triangle AMA President Speaks With Peter Shankman after Digital Marketing Training Camp</title>
		<link>http://www.triangleama.org/speaking-with-peter-shankman/</link>
		<comments>http://www.triangleama.org/speaking-with-peter-shankman/#comments</comments>
		<pubDate>Wed, 21 Mar 2012 03:30:50 +0000</pubDate>
		<dc:creator>JT Moore</dc:creator>
				<category><![CDATA[events]]></category>
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		<category><![CDATA[video]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Digital Marketing Camp]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[training camp]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1667</guid>
		<description><![CDATA[Triangle AMA President, Brian McDonald interviews Peter Shankman at the chapter&#8217;s Digital Marketing Training Camp on Feb 29, 2012. Shankman was the keynote speaker for the event and discussed social media, customer service and PR. Peter Shankman at the Triangle AMA Digital Marketing Training Camp:]]></description>
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		<slash:comments>1</slash:comments>
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		<title>March Event Recap: Making Multi-Channel Marketing Magic with NBC News Digital</title>
		<link>http://www.triangleama.org/march-event-recap-making-multi-channel-marketing-magic-with-nbc-news-digital/</link>
		<comments>http://www.triangleama.org/march-event-recap-making-multi-channel-marketing-magic-with-nbc-news-digital/#comments</comments>
		<pubDate>Wed, 21 Mar 2012 02:52:39 +0000</pubDate>
		<dc:creator>Christina Motley</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[monthly speaker]]></category>
		<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[meetings]]></category>
		<category><![CDATA[multi-channel marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1652</guid>
		<description><![CDATA[<a href="http://www.triangleama.org/march-event-recap-making-multi-channel-marketing-magic-with-nbc-news-digital/"><img align="left" hspace="5" width="150" height="150" src="http://www.triangleama.org/wp-content/uploads/2012/02/mary-150x150.jpg" class="alignleft wp-post-image tfe" alt="" title="Mary" /></a>Learn more about flexible product differentiation; push-pull marketing and the average ad spend across channels Mary Stenmark, Senior Director of Account Services at NBC News Digital, made her way from Atlanta, GA to speak to the Triangle AMA members and guests for the March 2012 luncheon. She presented a behind the scenes insight into what it [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Gregory Ng talks about converting existing visitors to customers</title>
		<link>http://www.triangleama.org/converting-existing-visitors-customers/</link>
		<comments>http://www.triangleama.org/converting-existing-visitors-customers/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 21:35:56 +0000</pubDate>
		<dc:creator>Phil Buckley</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[professional development]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[Digital Marketing Camp]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1603</guid>
		<description><![CDATA[<a href="http://www.triangleama.org/converting-existing-visitors-customers/"><img align="left" hspace="5" width="150" height="150" src="http://www.triangleama.org/wp-content/uploads/2012/02/IMG_20120229_161312-150x150.jpg" class="alignleft wp-post-image tfe" alt="Gregory Ng" title="Gregory Ng" /></a>Greg promises to have the first tech glich free presentation &#8211; yeah! Let&#8217;s start out with a pop quiz: Conversion rate for average e-commerce site is? Answer: 2.2% (via shop.org). That means you are failing 97.8% of the time. That&#8217;s the number you should be focused on. Did you know that a typical companies pay [...]]]></description>
		<wfw:commentRss>http://www.triangleama.org/converting-existing-visitors-customers/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Gamification for Your Brand: Promises and Pitfalls</title>
		<link>http://www.triangleama.org/gamification-digital-marketing-training/</link>
		<comments>http://www.triangleama.org/gamification-digital-marketing-training/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 20:39:35 +0000</pubDate>
		<dc:creator>Brian McDonald</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[professional development]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[Digital Marketing Camp]]></category>
		<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[gamification]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[training camp]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1618</guid>
		<description><![CDATA[What is gamification? It&#8217;s not video games according to Jon Barlow, Vice President, Senior Creative Technologist, Capstrat who spoke about &#8220;Gamification For Your Brand: The Promises and The Pitfalls&#8221; at the Triangle AMA Digital Marketing Training Camp. Some interesting demographics that show there is an audiecne include: Average age fo the frequent game purchaser is 41 years old. 42% of [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Live Blogging: SEO and Landing Page Optimization</title>
		<link>http://www.triangleama.org/seo-and-landing-page-optimization/</link>
		<comments>http://www.triangleama.org/seo-and-landing-page-optimization/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 19:37:21 +0000</pubDate>
		<dc:creator>ErinLane</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[professional development]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Digital Marketing Camp]]></category>
		<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[training camp]]></category>

		<guid isPermaLink="false">http://www.triangleama.org/?p=1601</guid>
		<description><![CDATA[Speaker: Jenny Halasz, President at JLH Marketing.  You can tweet her at @jennyhalasz. Love a speaker that gets everyone to stand up so you don&#8217;t get the lunch sleepies (my term!) Let&#8217;s start with a few assumptions&#8230;we&#8217;re all selling a product or service. All familiar with SEO.  All have users best interest at heart.  Let&#8217;s [...]]]></description>
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		<slash:comments>1</slash:comments>
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